The Project: Product

Sweeten is a two-sided marketplace that matches homeowners with general contractors to bring their renovation projects to life. As the senior-most Product Manager at Sweeten, I worked alongside our CPO to:

• Own product efforts for Sweeten’s Homeowner business.
• Increase: conversion by 18% in 12 months; MoM revenue by 25% in Q1&2.
• Manage product development to a bi-weekly sprint schedule.
• Help the company achieve their latest funding round.
• Expand Sweeten business into an entirely new local market (Philadelphia).